The vast majority of our customers enjoy our products without issue, how do we ensure meet their needs in a post levy world focussed on a small minority of people who experience harm?

How can we equip land-based gambling industry leaders with the insights and strategies needed to position safer and sustainable gambling as a cornerstone of business success in a challenging market following last years budget and levy announcement.

Learn how prioritising customer well-being can drive loyalty, enhance your brand reputation, and create sustainable growth in a competitive market. Explore practical approaches to embed positive play into your operations while maintaining profitability and regulatory compliance.

• Understand how prioritising positive play and the customer experience, enhances player protection and contributes to long-term revenue stability.
• Discover actionable strategies for integrating responsible gambling practices into land-based operations without compromising financial objectives.
• Acquire tools to advocate for positive play, fostering a culture of care and accountability across your organisation.
• Taking back ownership of the welfare of our core customers